Campaign Types: Email, LinkedIn & Multichannel
WarmySender supports three campaign types:
Email Campaign — Traditional cold email outreach. Steps include emails with subject lines, body content, and merge tags. Supports multi-step sequences with automated follow-ups, A/B testing, and tracking (opens, clicks, replies, bounces).
LinkedIn Campaign — LinkedIn-only outreach using your connected LinkedIn account. Step types include:
- Send Invite — Connection request with optional personalized note (300 char limit)
- Wait Accept — Pause until the prospect accepts your connection
- Send Message — Direct message to connected prospects (8,000 char limit)
- Wait Reply — Pause until the prospect replies
- View Profile — Visit the prospect's profile (creates a notification)
- Engage Post — Like or comment on a prospect's post
- Endorse Skill — Endorse a prospect's LinkedIn skill to build rapport before connecting
- Send InMail — Premium feature for messaging non-connections
- Conditional branches — Route prospects based on whether they accepted or replied
Multichannel Campaign — Combines email and LinkedIn steps in a single sequence. For example: Day 1 view LinkedIn profile, Day 2 send connection request, Day 4 send email, Day 7 send LinkedIn message. This creates multiple touchpoints across channels.
LinkedIn and Multichannel campaigns require an active paid subscription and LinkedIn seats ($9/month per seat). You can create campaigns from the Campaigns page using the 'Create Campaign' dropdown.